01
UNDERSTAND + EXPERIENCE
Welcome + ACX Contract
Establish the learning contract and your opening hypothesis.
CURRICULUM / ACX DIGITAL
Understand it. Experience it. Design what comes next.
Eleven learning modules. Practical questions and personal outputs, not an AI tool catalog.
THE JOURNEY
From evidence to action.
The original in-person agenda has 14 milestones including lunch and a break. The digital curriculum has 11 teaching modules.
02
UNDERSTAND + EXPERIENCE
The Shift
From reactive contact to a signal-led operating model.
03
UNDERSTAND + EXPERIENCE
State of AI
Distinguish Ready Now, Emerging and Not Yet; evidence is dated.
04
UNDERSTAND + EXPERIENCE
The 5A Model
Analyze · Assist · Automate · Anticipate · Adapt.
05
UNDERSTAND + EXPERIENCE
Human vs. AI vs. Hybrid
Compare six criteria without assigning a default winner.
06
APPLY + BUILD
Live Cognitive Build
From signal to human guardrail using a fictional delay.
07
APPLY + BUILD
Contact Portfolio Lab
Classify 30 fictional contacts with reasons and conditions.
Try exercise08
APPLY + BUILD
Four Missions Lab
Sell More · Serve Better · Retain Earlier · Operate Smarter.
09
10
11
APPLY + BUILD
Personal Commitment + Close
STOP · START · EXPLORE and the next question.
SHARED LANGUAGE
The 5A Model
A thinking framework, not a maturity score or a prescribed technology.
Analyze
Understand what is happening.
Assist
Make the human better.
Automate
Execute or remove repeatable work.
Anticipate
Act before the customer needs to contact you.
Adapt
Learn from outcomes and improve.
Questions about the learning journey
Do I need to write code?
ACX is executive learning about AI, customer contact and human judgment. The exercises use business scenarios, reflection and decision frameworks; no coding is required.
Why are there eleven modules and fourteen agenda milestones?
The digital curriculum has eleven teaching modules. The original in-person agenda has fourteen milestones, including lunch and a break. Its event times are not required login times for self-paced learning.
What is the difference between the public preview and my private campus?
The public preview stores drafts only in your browser on this device. An assigned campus requires verified sign-in and active cohort membership; its workbook keeps your own saved reflections and lab revisions. Signing in does not enroll you automatically.
What does 3 NOW / 2 NEXT / 1 BET mean?
Build an idea bank, then choose three near-term opportunities, two next opportunities and one exploratory bet. Record expected value, dependencies and evidence for each. The map supports reflection; it does not authorize a business deployment.
THE ORIGINAL LIVE AGENDA
One complete flagship journey
These event start times describe the in-person course, not mandatory login times for self-paced digital learning.
Welcome + ACX Contract
The Shift
State of AI
The 5A Model
Human vs. AI vs. Hybrid
Cognitive Lunch
Live Cognitive Build
Contact Portfolio Lab
Break
Four Missions Lab
The Trust Line
Now / Next / Bet
Personal Commitment
Close